Search Engines

18 04 2007

There are is alot of talk about submitting your site to search engines.  Then you see those ads about how you can submit them to 100’s or 1000’s of engines all at once.  To be honest I think those ads are just looking to harvest your email so they can spam you to death!  If you want to do that type of thing I would recommend getting an email address JUST for that purpose.  Why?  Some of them will want you to confirm that your email, website, etc are legit and you will have to respond to them.  After that happens you email box will be filling up with EVERYTHING under the sun!  Why drive yourself insane?  I’m sure some of the items you get might be worth looking at, but for the most part BLECK!

It seems the way to go at first is submit to major search engines at first, and you can do that for free!  They all work a bit different, and remember this robots are looking for content!  Here are a couple of links to submit to:

Submit to msn here:  MSN Submit URL 

Submit to google here:  Google Submit URL

Yahoo you must have a signin name:  Yahoo Submit URL

Here is an interesting short article about How to gain popularity with the search engines.

It goes into some of the principles we have already spoke about.  Here are some helpful tips I have taken from the article.

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    • Search engine robots are pretty rigid in their approach to sites. The robot crawls your HTML from top to bottom. Given this, it is important that the first stick of body copy it comes across (the stuff your readers also see) contains copy which is relevant to, and reflects: (a) the Title of your web page and, (b) the meta keywords and meta description phrases contained in the <Head> of your HTML.
    • To put it simply, the first few lines of copy will often be grabbed by the bots and used as a description of your site in their listing. So, if this copy says nothing in particular about your products or services, then you’ll be banished to page 97.
    • Research shows that people generally use phrases in their search requests – they rarely employ a single word. It makes sense, then, to populate your meta keywords with phrases you feel people will employ in their search for products or services.
    • And the easiest way to figure out what key phrases are optimal for your products, is to ask yourself what phrases people would use to find you, then try them out on the search engines.
    • One other point worth mentioning about keywords and phrases is that some search engines – Google, for instance – no longer take them into account at all! On the other hand, many others do. So it is generally better to incorporate them.
    • A title tag can contain up to twenty words; but more doesn’t mean better. Eight to twelve well chosen words is more than sufficient. For best results, the first (short) phrase of the title tag should be geared towards the human reader, while the remainder can be key words aimed at the bot. Bear in mind that the search engine will display only the first few words of the title tag anyway (whatever suits their house-style).
    • Now a word or two about how often you should post your site to search engines. Some authorities believe that if you post too often, your efforts may be seen as spam by the engines and you’ll be banned. On the other hand, it seems to be the consensus that you should post every time you make changes to pages or add pages.
    • Generally speaking, whenever you tweak your site – particularly the index page, you should post straight away. The search engines seem to like changes and they react accordingly by shoving you farther to the front of the listings. The more you do, the better they like it.
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